Podcast Ad planning data
Podcasting is constantly changing, and you need the best data available so you stay in the know. Podtrac provides the podcast industry’s first and most used ranking of top publishers and podcasts based on unique audience counts. New Publisher and Podcast Rankings are published each month using consistent measurement methodology for apples-to-apples audience sizing. And our category-specific audience rankings and Multi-Channel Ranking put you in the driver’s seat to best go after and evaluate ad opportunities.
Why use Planning Data and Rankings from Podtrac?
Podtrac is in a unique position to produce rankings for the industry. With its ubiquitous podcast measurement technology across all sources of podcast traffic, its measurement relationships with the majority of top publishers in the industry, and over 20 years experience in analyzing more than 2 billion podcast streams and downloads a month, Podtrac has the data and experience that can't be matched by anyone else in the industry.
Podcast Landscape - Podcast Audience Rankings and Planning Data