Grow YOur PODCAST OR NETWORK

The metrics, smart tools, and support you need to grow your podcast or network

Since 2005, longer than any other company, Podtrac has provided measurement services to podcast publishers. Tens of thousands of podcasters of all sizes rely on Podtrac’s Measurement & Growth Platform to fuel their businesses.

When you sign up with Podtrac, you get access to the key tools you need to help understand and grow your audience:

  • Podcast Traffic Measurement - Whether you need to keep tabs on day to day show growth with our Key Metrics report, get a quick overview of show performance, or dig into daily episode level downloads, our reports have you covered with our IAB Certified podcast analytics.  Learn More

  • Podcast Audience Demographics - Collect dozens of useful demographic data points on your audience and see them displayed on your dashboard with our first in class demographic survey. Learn More

  • Podcast Smart Links - Post customizable smart links to your social channels, newsletters, feeds, free or paid ads, anywhere online, and view response in clicks, downloads and listeners. Learn More 

  • Podcast-to-Podcast Promo Attribution - Track the performance of your promotions on other podcasts from DAI, feed drops, embedded ads, or guest appearances. Learn More