top publishers

 

Podcast Industry Ranking Highlights
Top 10 Podcast Publishers
US Audience: March 2018
Rank Podcast Publisher US Unique Monthly Audience Global Unique Streams & Downloads Active Shows
1 NPR 16,340,000 130,826,000 42
2 WNYC Studios 7,108,000 44,977,000 50
3 PRX 5,434,000 49,348,000 36
4 HowStuffWorks 5,312,000 53,837,000 23
5 This American Life/Serial 4,836,000 18,854,000 3
6 iHeartMedia 4,477,000 41,008,000 606*
7 ESPN 4,447,000 37,083,000 60
8 New York Times 4,048,000 31,004,000 8
9 Wondery 3,521,000 22,342,000 64
10 Barstool Sports 2,393,000 19,505,000 23

Total mobile and desktop US podcast audience.

Unique Monthly Audience:
Total of unique audience members who stream or download publisher's podcast content across all shows they produce.
Unique Streams & Downloads:
Total unique streams and downloads of podcast content for the month across all shows produced by publisher.
Active Shows:
Count of shows produced by publisher and measured by Podtrac which contribute to the totals in the Ranking.
Podcast Publisher:
An entity or individual which owns, creates and publishes podcasts.

Note: Ranking data only includes publishers that participate in Podtrac measurement for the full month for which the ranking is being released.

*Does not include shows being distributed via the iHeart webplayer on iHeart.com and affiliate sites. iHeart is working on a solution to measure those shows with Podtrac.

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