top publishers

Podcast Industry Ranking Highlights
Top 10 Podcast Publishers
US Audience: August 2017
Rank Podcast Publisher US Unique Monthly Audience Global Unique Streams & Downloads Active Shows
1 NPR 12,900,000 96,788,000 41
2 WNYC Studios 6,702,000 35,568,000 44
3 PRX 5,504,000 49,111,000 34
4 This American Life/Serial 5,073,000 20,858,000 3
5 HowStuffWorks 4,306,000 39,051,000 14
6 ESPN 4,043,000 36,925,000 79
7 New York Times 3,628,000 22,316,000 7
8 Wondery 2,971,000 16,251,000 46
9 Barstool Sports 1,725,000 9,883,000 16
10 American Public Media 1,623,000 8,206,000 38

Total mobile and desktop US podcast audience.

Unique Monthly Audience:
Total of unique audience members who stream or download publisher's podcast content across all shows they produce.
Unique Streams & Downloads:
Total unique streams and downloads of podcast content for the month across all shows produced by publisher.
Active Shows:
Count of shows produced by publisher and measured by Podtrac which contribute to the totals in the Ranking.
Podcast Publisher:
An entity or individual which owns, creates and publishes podcasts.

Note: Ranking data only includes publishers that participate in Podtrac measurement for the full month for which the ranking is being released.

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