Update through week ending August 23, 2020
Podtrac’s weekly podcast updates return this week due to popular demand and thanks to the support of iHeartRadio.
For the week of August 17-23, downloads were flat over the previous week and up 49% over the same period last year.
The True Crime and History categories showed the largest week-over-week download growth of top categories at 11% and 7% respectively.
The Business category showed the largest drop in week-over-week download growth at -6%.
U.S. Weekly Podcast Download Growth
Download growth for the 52-week period from August 19, 2019 to August 23, 2020 was +49% across all Podtrac measured podcasts.
Week-Over-Week U.S. Podcast Download Growth
Week-over-week download growth for the week of August 17, 2020 to August 23, 2020 was 0% across all Podtrac measured podcasts.
U.S. Weekly Podcast Download Growth for Top Categories
Download growth for the 52-week period from August 19, 2019 to August 23, 2020 was +3% for Arts, +33% for Business, +45% for Comedy, +20% for Education, +38% for History, +101% for News, +16% for Science, +27% for Society & Culture, +35% for Sports, and +72% for True Crime.
Week-Over-Week U.S. Podcast Download Growth for Top Categories
Week-over-week download growth for the week of August 17, 2020 to August 23, 2020 was -1% for Arts, -6% for Business, -1% for Comedy, -4% for Education, +7% for History, +1% for News, -2% for Science, 0% for Society & Culture, 0% for Sports, and +11% for True Crime.
Podtrac’s Weekly Podcast Data is brought to you by iHeartRadio